Mamaprenuer: Deanna Talwalkar
Business: Mirabelle Creations
Deanna has been happily married to her high school sweetheart for almost 18 years. They have two kids – Mira (age 13, a freshman in high school ) and Sam (age 10, a 5th grader) – and an English Setter named Ollie. She says, “We have approached the teenage years, where we thought we had everything figured out and now had to throw it all out the window.”
About Deanna’s Business:
Deanna's company, Mirabelle Creations, sells customized, thoughtful paper goods to help create beauty in every day. Her business focus is on providing modern, colorful paper products, such as hand-lettered art prints for the home, personalized stationery, party invitations, banners and other party goods.
Why did you decide to become a Mamapreneur?
Like many Mamas, once her youngest child went to kindergarten in the fall of 2011, Deanna started looking for a creative outlet, and Mirabelle Creations was born.
What is the greatest challenge you’ve experienced in your business?
“Staying organized and finding time to do everything,” is what Deanna finds the most difficult. (And isn't that the case for most Mamapreneurs?!)
How did you overcome that challenge?
Deanna says, “I'm still working on it, but keeping lists and using my calendar definitely has helped.”
What is your greatest win as a business owner?
Deanna participated in a street fair that was very aligned with her ideal client model. Having a successful market (after the first one that was such a disaster) gave her the confidence to keep trying markets and creating new art.
Describe your ‘day in the life’.
Deanna's typical day looks like this: “I hop out of bed and answer emails and check social media. I get my kids off to school, then do morning work on either new designs, client orders, blog posts or course materials. I walk the dog around lunch time and clean up my house. Then, I cram as much as possible in before getting my kids from school at 3 PM. Once my kids are home it's homework time, then dinner and nightly kid activities.”
What’s your great big dream for your business?
We just love what Deanna has to say: “I'm currently finishing up my course: The Hand Letterers Passion to Profit Pathway. I love helping other Mamapreneurs find their own path to success.”
Share a tip with your fellow Mamapreneurs.
Deanna suggests that you get involved online with some FB groups or Insta comment pods and participate in a local maker's group to meet more small business owner. If you work from home and are a small business owner, it can get lonely if you don't seek out friendships with other like-minded business owners.
Share a funny, crazy, or disastrous Mamapreneur moment you’ve had.
“The first time I tried a market or show, it was a disaster. I didn't even make enough to hardly cover the show fee. But, I learned so much from that experience, particularly to do my research before participating in any market.” Thanks for sharing that Deanna!