Today’s podcast is a special treat (pun somewhat intended!) Beth Walburger is the owner of Little Delights Cakes – a small business where she creates cakes, cupcakes, and cake pops. She does it with tons of artistic flair too! Sarah and I were so excited to welcome our first “foodie” mom to the show. There […]
Week 1: Reaching out to a New Audience
Today marks the end of Week 1 of 52 Weeks to a Better Business. Sarah and I are so excited to see many talented people already signed up to be a part of this crazy, fun, challenging journey! The first challenge was as follows: We all know that creating stellar content isn’t enough. You have […]
044: Email List Building (Why it Matters + Strategies for Doing it Well)
If you’re a creative entrepreneur or blogger, you may not have given much thought to creating an email list. “Isn’t that for big retailers and marketers with product launches?” you might ask. While email is certainly for those people, it’s FOR YOU too. Email is one of the most effective ways for any brand, Etsy […]
043: From Elementary Librarian to Successful Entrepreneur with Jocelyn Sams
We all have expertise on certain topics that could be of help to others. You may not realize that your current job or hobbies could be leveraged into a successful online business. Jocelyn Sams is proof that this is the case. In fact, she and her husband Shane have had a 6-figure month in their […]
Listener Questions: Develop a Product Line or One at a Time?
We have been honored to be asked questions from our listeners, so we want to share their fabulous questions and our answer with all of you! When introducing a new product on Etsy, is it better to develop and introduce one product at a time, or develop a line and then put them all on […]
042: Picking the Perfect Craft Show – 10 Tips for Success
If you are a handmade crafter, selling your products at craft shows can be a great way to earn money and get instant feedback. Customer feedback is a vital part of running a successful handmade business, and there is honestly not a better way to get feedback than by talking to customers in person. For […]
041: Creating an Organic Baby Collection with Sandy Barton of SpenceBaby
Talking to go-getter business moms is always a great time! What I love most about Sandy’s story is that she saw a gaping hole in the marketplace, and rather than throw up her hands, she got to work creating the perfect product to meet her need. By creating SpenceBaby, Sandy solved not only her own […]
040: Five Tips to Increase Reader Interaction on Your Blog
We have had the privilege to interview bloggers on our show who do a fantastic job at getting reader comments and interactions. Specifically, Anne Bogel of Modern Mrs. Darcy and Kristen of The Frugal Girl come to mind. These ladies excel at encouraging reader interaction, so how do they do it? These are my 5 […]
039: Blogging your Passion & Ebooks with Kristen, The Frugal Girl
Kristen of thefrugalgirl.com was just the kindest, friendliest lady to chat with. (Do we say this about all the moms we interview?! Probably because it’s true.) Every mom just amazes us with her talents, resourcefulness, and motivation to keep going. Kristen is no exception. She’s been blogging about food waste, frugal living, and being content […]
038: How to Choose a Conference; 10 Factors to Consider
You work hard for your money… in the wee hours of the morning when your house is finally quiet and you can hear your own thoughts…in stolen moments during naptime or playtime… you’ve worked hard to grow your business or blog. You’re ready to take it to the next level, but to do that, you […]
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